Campaign URL Builder & UTM Link Generator

The ultimate Google Analytics URL Builder. Generate clean, trackable custom campaign parameters for inbound traffic instantly.

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Privacy First & Local Storage: Your last 10 generated links are saved locally in your browser's memory for your convenience. We do not use databases or track your campaigns.

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    How to tag URLs for GA4

    Tracking inbound traffic is essential for digital marketers. Our UTM Tracking Code Generator constructs standard parameters recognized globally by Google Analytics 4 (GA4). Use the table below to understand each custom campaign parameter:

    Parameter Purpose Example Value
    utm_source Identifies the traffic origin google, pinterest, facebook
    utm_medium Identifies the marketing medium cpc, organic_pin, bio_link
    utm_campaign The specific promotion name black_friday, summer_sale
    utm_term Used for paid search keywords running+shoes
    utm_content Used for A/B testing variations blue_banner, text_link

    Frequently Asked Questions & Tracking Insights

    How do I track conversions on Pinterest without a website? +
    If you are promoting affiliate offers directly on Pinterest, you can paste your raw affiliate link into the 'Target Destination URL' field. By populating the campaign source as 'pinterest' and medium as 'organic_pin', you can view exact conversion tracking directly inside your affiliate network dashboard using the sub-ID metrics passed by the UTM string.
    How can I separate Instagram bio traffic from story swipe-ups? +
    To accurately isolate traffic locations inside Instagram, generate two distinct URLs. For the link in your profile bio, set your campaign medium parameter to 'instagram_bio'. For your interactive stories or link stickers, generate a second URL changing the campaign medium parameter to 'instagram_stories'.
    Why are my UTM parameters not showing up in Google Analytics 4? +
    The most common reason UTM data fails to render in GA4 dashboards is improper syntax or character casing. UTM parameters are strictly case-sensitive; traffic marked as 'Pinterest' and 'pinterest' will generate split records. Our advanced Campaign URL Builder automatically sanitizes your text and converts data fields to lowercase.